PACKAGING & MERCHANDISE DESIGN

Brand experiences people can hold, wear and remember

UXI creates packaging, labels, merchandise and branded kits that connect the visual identity with real-world production and customer experience.

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Branding

Branding

UI/UX Design

UI/UX Design

Development

Development

Branding

Branding

UI/UX Design

UI/UX Design

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Branding

Branding

UI/UX Design

UI/UX Design

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Branding

Branding

UI/UX Design

UI/UX Design

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Branding

Branding

UI/UX Design

UI/UX Design

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Branding

Branding

UI/UX Design

UI/UX Design

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Development

Branding

Branding

UI/UX Design

UI/UX Design

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Branding

Branding

UI/UX Design

UI/UX Design

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Development

Branding

Branding

UI/UX Design

UI/UX Design

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Development

Branding

Branding

UI/UX Design

UI/UX Design

Development

Development

BUILT WITH AMBITIOUS BRANDS IN VIETNAM AND BEYOND

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PHYSICAL TOUCHPOINTS MATTER

A logo on a box is not a packaging system

Packaging and merchandise have to communicate, differentiate and work in the real world. Materials, dimensions, production limits and customer handling all affect the final experience.

UXI develops the visual system with production realities in mind, helping brands extend identity consistently across products, gifts, events and physical touchpoints.

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PROOF THAT CONNECTS

A connected UXI
partner you can trust

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brands supported across marketing, creative and digital work.

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projects delivered across marketing, creative and technology.

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industries supported with adaptable growth strategies.

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AI-SUPPORTED EXPLORATION

Explore faster, produce with care

AI can accelerate mood exploration, mockups, visual scenarios and early concept variation.

Human designers control brand fit, hierarchy, dieline awareness, legibility and production-ready decisions.

Final specifications and vendor responsibilities are confirmed before production so design choices match the actual manufacturing process.

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WHAT WE OFFER

Packaging and merchandise,
built from brand to production

From retail packaging to event merchandise, UXI creates physical brand applications designed to feel coherent and purposeful.

Retail & DTC

Packaging and product graphics designed to improve recognition and shelf or unboxing experience.

Events & Activations

Merchandise, kits and branded physical assets for launches, conferences and community moments.

Corporate & Employee

Welcome kits, gifting and internal brand materials designed to feel considered rather than generic.

PR & Influencer

Campaign boxes and physical storytelling systems that extend launches beyond the screen.

HOW WE WORK

A practical packaging
workflow
, from concept to
production files

One process connects brand, format, technical constraints and final artwork preparation.

1

Brief

Confirm product, audience, format, dimensions, regulations, materials and production constraints.

2

Concept

Explore visual directions and how the brand should show up in the physical experience.

3

Design

Develop the selected system across the required packaging or merchandise items.

4

Prototype & Review

Use mockups, samples or vendor information to identify issues before final production.

5

Prepare

Supply agreed production artwork and coordinate technical adjustments within the approved scope.

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Now imagine physical brand moments
that feel as considered as
your digital ones

Bring brand strategy, packaging, merchandise and production-aware design together with one UXI team.

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related insights

Learn how packaging design turns physical touchpoints into stronger brand experiences

Frequently Asked Questions

Can UXI design packaging from an existing brand identity?
Yes. UXI can extend existing guidelines into packaging, labels and merchandise applications.
Does UXI create dielines?
Dieline responsibilities depend on the packaging format and production partner. UXI can work with verified dielines supplied by the manufacturer or include technical development when agreed in scope.
Can UXI coordinate with our printer or manufacturer?
Yes, coordination can be included, but final manufacturing specifications, proofs and production approval remain subject to the agreed vendor workflow.
Do you design merchandise and apparel?
Yes. UXI can create branded graphic applications for selected merchandise, apparel, kits and gifting programs.
Can AI be used to visualize packaging concepts?
Yes. AI may support concept exploration and mockups, while final artwork and production decisions remain human-reviewed.
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